Allegro is the most popular shopping platform in Poland and the largest e-commerce player of European origin.

We operate a marketplace model which means that millions of international customers can buy whatever they need from thousands of merchants in the region, who can list an unlimited number of offers on our platform.

We offer products in all key categories including Automotive, Fashion, Home&Garden, Electronics, Books and Collectibles, Kids or Health and Beauty. Each month, around 20 million customers visit our platform, or the great majority of all Internet users in Poland. They can choose from over 290m offers at the most attractive prices with maximum convenience including fast and free deliveries under the Allegro Smart! programme, modern financial services (Allegro Pay), as well as Poland’s widest network of pickup points.

In April 2022 we finalized the deal to acquire the MALL Group and WE|DO to build on the best of the joining companies and boost the enlarged group’s international expansion across the CEE. The game-changing merger of a unique scale allows international merchants from across the wider geographical footprint and beyond to benefit from listing once and selling everywhere, while granting tens of millions of EU consumers convenient access to improved selection, best prices and delivery experience.